Companies in all industries have started thinking less in terms of competitive strategies and more in terms of acquisition power. “Scale” translates into acquisition power which is more important for today’s companies than productivity, quality, new products, services or speed. As described in this book, the Growth Cube will enable a large company to win the industry endgame as one of the global market leaders. It will also enable a smaller company to survive the merger endgame as one of the few top performing niche players. How successful companies achieve and manage scale can be learned from this book written by Prof. Dr. Andrej Vizjak, an experienced consulting and industry executive whose team can firsthand contribute case studies on both smaller and large companies competing against scale. Based on both practical examples and empirical research, the book serves practitioners as well as students or consultants. Table of contents
– Scale-based competition: the new competitive age
– Position your scale profile
– Benchmark your growth profile
– Review your growth direction
– Leverage unique growth capabilities
– Apply the right growth paths
– Adapt your organizational design
– Contributors case studies on scale-based competition
– Define your transformation code with the growth cube
Unlock the secrets to thriving in the era of scale-based competition with Andrej Vizjak's groundbreaking book, "Competing Against Scale: The Growth Cube for Scale-Based Competition." This isn't just another business strategy guide; it's a vital roadmap for navigating a business landscape increasingly dominated by acquisition power, where size often trumps traditional competitive advantages. In today's dynamic market, productivity, quality, innovation, and speed, while important, take a back seat to the immense power of scale. Professor Dr. Andrej Vizjak, a seasoned consulting and industry executive, draws upon his extensive experience and firsthand case studies to provide actionable insights for both large corporations and nimble niche players. Vizjaks direct experience provides invaluable perspectives rarely found in academic texts. He understands the realities of competing against giants and carving out a successful path, whether that means becoming a global market leader or a highly sought-after niche player poised for strategic mergers. "Competing Against Scale" introduces the innovative "Growth Cube" framework, a powerful tool designed to help companies strategically position themselves, benchmark their growth, and navigate the complexities of scale-based competition. The book dives deep into how successful companies achieve and manage scale, offering practical examples and empirically-backed strategies that can be immediately implemented. Within these pages, you'll discover how to: * **Understand the New Competitive Age:** Decipher the shift towards scale-based competition and its implications for your business. * **Position Your Scale Profile:** Assess your current standing and identify opportunities for growth. * **Benchmark Your Growth Profile:** Compare your performance against industry leaders and identify areas for improvement. * **Review Your Growth Direction:** Chart a clear course for sustainable expansion. * **Leverage Unique Growth Capabilities:** Capitalize on your strengths to gain a competitive edge. * **Apply the Right Growth Paths:** Choose the optimal strategies for your specific situation. * **Adapt Your Organizational Design:** Restructure your organization to support your growth objectives. * **Learn from Real-World Examples:** Analyze contributor case studies that highlight both successes and failures in scale-based competition. * **Define Your Transformation Code:** Utilize the Growth Cube to guide your strategic transformation. This First Edition hardcover, published in 2008 by GV Zalozba, is a must-read for executives, managers, consultants, MBA students, and anyone seeking to understand and master the dynamics of scale in today's competitive environment. While some competitive strategies outlined in this book might now be considered classic principles (given the book's age), the core arguments surrounding how to compete against scale, and the growth cube remain remarkably relevant and insightful. Dive into this 309-page comprehensive guide and equip yourself with the knowledge and tools needed to not just survive, but thrive in the age of scale.